EXAMINING FDI SUSTAINABILITY IN THE ARABIAN GULF THESE DAYS

Examining FDI sustainability in the Arabian Gulf these days

Examining FDI sustainability in the Arabian Gulf these days

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Recent research shows the significant part that cultural differences play within the success or of foreign investments in the Arab Gulf.



Working on adjusting to local culture is important not adequate for successful integration. Integration is a loosely defined concept involving many things, such as appreciating regional values, learning about decision-making styles beyond a limited transactional business perspective, and looking into societal norms that influence company practices. In GCC countries, successful business relationships are far more than just transactional interactions. What shapes employee motivation and job satisfaction differ greatly across countries. Therefore, to truly integrate your business in the Middle East two things are expected. Firstly, a business mindset change in risk management beyond economic risk management tools, as consultants and solicitors such as for instance Salem Al Kait and Ammar Haykal in Ras Al Khaimah would probably suggest. Secondly, techniques that can be effectively implemented on the ground to convert the new mindset into action.

Although political uncertainty seems to take over media coverage regarding the Middle East, in recent years, the region—and particularly the Arabian Gulf—has seen a stable boost in foreign direct investment (FDI). The Middle East and Arab Gulf markets have become more and more appealing for FDI. Nonetheless, the existing research on how multinational corporations perceive area specific dangers is scarce and often does not have depth, an undeniable fact solicitors and risk specialists like Louise Flanagan in Ras Al Khaimah may likely know about. Studies on risks connected with FDI in the region have a tendency to overstate and predominantly focus on governmental risks, such as for example government instability or policy modifications that could impact investments. But lately research has started to shed a light on a a critical yet often overlooked aspect, particularly the effects of cultural facets on the sustainability of foreign investments in the Arab Gulf. Indeed, a number of studies expose that many companies and their administration teams dramatically overlook the impact of cultural differences, due primarily to a lack of knowledge of these social variables.

Recent scientific studies on risks linked to international direct investments in the MENA region offer fresh insights, trying to bridge the gap in empirical knowledge about the danger perceptions and administration strategies of Western multinational corporations active extensively in the region. As an example, a study involving several major worldwide businesses in the GCC countries revealed some fascinating findings. It contended that the risks connected with foreign investments are far more complicated than simply political or exchange rate risks. Cultural risks are perceived as more crucial than governmental, financial, or financial risks in accordance with survey data . Moreover, the study unearthed that while elements of Arab culture strongly influence the business environment, numerous foreign businesses find it difficult to adapt to local customs and routines. This difficulty in adapting constitutes a danger dimension that will require further investigation and a big change in exactly how multinational corporations operate in the region.

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